Category Archives: SEO

Key Takeaways

• Let’s be real for a second. Creating content today isn’t as straightforward as it used to be. You’re not just writing for Google or for people anymore, you’re also writing for AI. And yes, that can feel a bit overwhelming.
• That’s exactly why the CRED-Q formula exists. It’s there to make things simpler, not more complicated, and to give your content a clear direction.
• If your content doesn’t feel credible, people won’t stick around. Real experience, honest data, and expert voices go a long way in building that trust.
• Readability isn’t about sounding smart. It’s about being clear. When your content is easy to read, people stay longer, understand more, and actually enjoy what they’re reading.
• Getting clicks is great, but keeping attention is better. Good storytelling, little nudges like quick tips, and visuals help your content feel more human and less like a block of text.
• SEO today isn’t about cramming in keywords. It’s about structure and intent. When your content is organised properly, both people and search engines can find what they’re looking for easily.